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In this video, Chuck Gallagher, the creator of SaskatoonUpClose.com, introduces a highly effective marketing program for Saskatoon Marketers. Text Message Marketing is a very targeted, affordable, trackable and results oriented. With text messaging you can create for your business your very own Mobile VIP Club sending special promotions, deals and coupons to you loyal list of customers.
Below is the transcript to the YouTube video. “Hi. Chuck Gallagher here from SaskatoonUpClose.com. Thanks for coming to watch this video. I am a Saskatoon marketing consultant that helps local businesses like yours increase sales. My website, SaskatoonUpClose.com is dedicated to promoting local businesses and things to do around Saskatoon. A little about me. I grew up in Quebec then moved to BC to continue my education. I received my marketing degree from Simon Fraser University in BC them moved to Saskatoon 9 years ago. I have been owning and managing businesses for over 12 years now. I invited you hear so I could talk to you about how I can help you with effective marketing that you can track and increase sales. I know how hard it is to implement effective marketing. Most marketing methods are hard to track and you never know how your marketing dollars are working for you. Or how much sales they are bringing you. Traditional marketing has response rates of less than 10%!! It’s like throwing your money into the air and just hope it lands in the right spots. It’s hard to break through the noise of all the advertising out there and then build a loyal list of customers. I am hear to show you a marketing method that is trackable, allows you to keep in touch with your customers weekly, is affordable and will get you the results you have always been looking for in your marketing. I want to point out what you already know. Pretty much everyone has a cell phone, they keep it with them wherever they go and they are always using it! They are using it for texting, search, communication, shopping and much much more. In this months December 2012 issue of Profit magazine, it describes how Google will be tripling its mobile advertising revenue next year and Facebook has grown it’s mobile revenue from 0 to 14% in 6 months. They are doing this as mobile has a huge advantage over so many other forms of marketing and its growing fast. We thought the internet revolution was big, mobile is going to be much much bigger. So now is the time to get involved with marketing using mobile phone technology. Texing is the most effective and simplest way to market to your customers. Texting is easily trackable, text messages are read within one minute of receipt, texting is engaging and text coupon redemption rates are over 30%!! Guaranteed almost 100% of people will see your ad! What I do with my text marketing program for you is help you build a list of your proven buying customers and potential customers. I make all the signage to encourage your customers to text in a keyword to your assigned number that puts them on your Mobile VIP Club list. We can encourage them by offering them a good deal like 50% off your next haircut or next pizza. We build your very own Mobile VIP Club. Then we send them deals, coupons and promotions through text messages every week. Then once we build up the list we send them weekly messages with more deals, coupons and promotions to get them to come back again and again. All they have to do is show the texts they get to your staff to claim their deal. No need for printing coupons anymore. And when they do they will continue to spend more money with you. You can create business on demand! Texting programs will increase your sales and you can track how effective they are. You can send texts out with deals to have your customers come in during the slower periods. You can send texts to help fill cancelled appointments. You can send out appointment reminders. You can send out viral texts that encourage your customers to share the texts. And the most important part when you increase your sales is we do not take a cut of what you take in. It is all yours!! Here is what you get with your very own Mobile VIP Club. We create a branded follow up system, we design all the signage you need, we manage the entire list of customers, send out weekly texts for you and produce reports. We have a one time set up fee and a monthly management fee. It’s as simple as that. And remember you keep all the revenue you bring in. You don’t have to share any money with us like all those Groupon things out there!! All you have to do now is give me a call or email so we can set up your very own Mobile VIP club today. It was great to have you here today. Let’s set up a meeting so we can start to implement your Mobile VIP Club and start making you a ton more money. This is Chuck Gallagher from SaskatoonUpClose.com. Talk to you soon.”
If you want to watch our videos on YouTube please visit: http://www.youtube.com/user/saskatoonupclose
Another great episode on Saskatoon Marketing by The SaskatoonUpClose Marketing Show. In this episode, Chuck Gallagher, the creator of SaskatoonUpClose.com discusses techniques you can have your front line employees perform to engage your customers and clients, build relationships and most importantly, get more sales. SaskatoonUpClose.com is a video directory of everything Saskatoon including videos on businesses, services and things to do. SaskatoonUpClose is also a Saskatoon Marketing Company specializing in SMS/Text Marketing, Video and YouTube Marketing, Facebook and social media marketing, and internet and SEO marketing.
This is a transcript of the video:
“Hello this is Chuck the creator of SaskatoonUpClose.com. On today’s first episode of The SaskatoonUpClose Marketing Show, we’re going to talk about techniques you can have your front line employees use to increase engagement with your customers and clients, build relationships, and in the end, get more sales. We have all seen and heard these words before right? Uh, Hi, may I help you? May I help you find something? Uh what? Do you have an appointment? What? This is annoys all of us, and it does not make me feel welcome and certainly will NOT help increase sales. If a customer walks into your store, don’t you think they are there to learn more about what you have to offer? So why ask them? They are there because they probably need your help. Instead, why not say something like Hi thanks for coming to Billy Bobs clothing. All of our pants are 2 for 1 and all the new jeans are on this rack here. Wait to see what they say or do. Often, they will wander over to a section. Then when they do, just start by commenting on what they are looking at. Show your expertise so they can start to trust you. Say, these jeans are a little smaller fitting than this version over here, but many customers like the $5 difference. Usually, words like this will put the customer at ease and they will likely start to talk to you. If not, at least you tried then they know you are there to help when they are ready. If you work in some sort of service business, you could even say “Hi welcome to Sebastien’s Service, and thanks for coming in today. This alone will make the client feel welcome, and they will just ask for what they need. You could even say hi, thanks for coming in. Have you heard about our new special? Even a place where you have to take a number, why wouldn’t someone say please take a number, have a seat in our waiting room, and feel free to have a read of some of our magazines on the rack. If there is something you need, come on and let me know. These techniques to engagement require thorough training and great product knowledge. But the benefits of increased sales are worth it, aren’t they? Try one of these techniques and see your sales grow! Thanks for watching this episode SaskatoonUpClose.com Marketing Show, if you want more great tips like this, go get our newsletter, The Purple Moose Marketer. Just click on the link below to get it. We’ll see you soon.”
Don’t forget to get your copy of The Purple Moose Marketer.
SaskatoonUpClose.com is going to be the place to find videos of everything Saskatoon. It will be a full video directory of businesses, products, services, events, happenings, things to do and see, and anything else we can think of. It will be the best directory of Saskatoon. Video is one of the best ways to get attention online and allow people to see Saskatoon up close. Also, video is one of the best ways to get great search engine rankings. And not just any video. our videos get up close to who you really are. We make them informative, lively and demonstrate the true sense of your organization. We are building our database of videos daily and soon it will be THE directory of everything Saskatoon.
We make videos that are social media relevant with a personal and real touch to the video to encourage maximum sharing. One of our first clients ranked on the first page of google for three different search terms in only a couple of hours. There is no other directory like this available. If you are interested in learning more about having us come to you to video your organization, call us at 717-4648.
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